When Salon Golden was prepping to expand into their second location this year, owner Mel saw an opportunity to refresh the brand to reflect the evolution of her business and the warm energy her team brings to their clients. ⁠

We gave Golden a signature May Assembly glow-up——with a wispy, elevated logo and brand marks, ethereal design elements, and a color palette that encapsulates beauty in different forms. ⁠

As day-one Golden Girls ourselves, we could not be more thrilled for this incredible group of women and all the success they've manifested by staying true to their vision.⁠

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